AI decides which businesses to recommend If you’re not there, you don’t exist
See how ChatGPT, Gemini, Perplexity and Claude see your business, which competitors come up in their answers and which sources shape your visibility.
Esisti.ai monitors your presence in AI, measures how you stand against your competitors and shows you where to act to improve.
- Esisti.ai
- You
- competitors cited
- AI models
- question under analysis
Question under analysisIT“Commercialista per aprire una SRL a Bologna”
Businesses cited0
The context
Buyers don’t search anymore. They ask
A growing share of buying decisions now begins with a question to AI: which provider to choose, which professional to trust, which supplier to call. Brands that don’t show up in the answer lose clients without ever knowing it, and the agencies that work for them have no way to measure it.
Do you come up when your customers ask?
Who gets recommended instead of you, and why?
What does AI say about you, and where does it get it from?
Accountant for a small limited company in Verona
In Verona, for a small limited company, the most cited firms are:
- Studio Bertani & Associati: fixed-fee online bookkeeping.
- Studio Adige Commercialisti: mostly small companies and sole traders.
- Studio Tributario Marchi: business tax and annual accounts.
Sources: ODCEC Verona register, Google Maps, PagineGialle, The firms’ websites
Three firms recommended, four sources. And your firm isn’t there. Esisti.ai shows you answers like this for all your questions, and how they change over time.
Who it’s for
For anyone whose customers ask AI
Someone looking for a lakeside hotel doesn’t ask the same things as someone who needs a city-centre lawyer or a supplier that ships nationwide. That’s why Esisti.ai starts from what you do, where you work and who your customers are, and writes the questions they would actually ask.
Local businesses
Hotels, restaurants, shops, clinics, with one or more locations
Typical question
“Hotel on Lake Como with parking and a lake view”
Questions focus on your area and use the same words as your customers. If you have several locations, we analyse each one separately.
Professionals
Lawyers, accountants, consultants, freelancers
Typical question
“Lawyer for an uncontested divorce in Milan”
Questions start from the city you work in and the area you cover, even if you don’t have an office open to the public.
Companies, brands and e-commerce
Manufacturers, B2B suppliers, online shops
Typical question
“Fornitore italiano di lavorazioni CNC certificato ISO 9001”
Here the market matters, not the address: the questions are those of a customer, anywhere in the country, who hasn’t chosen yet.
Agencies
Marketing, communication, SEO, digital consulting
Track all your clients from a single dashboard, each with its own questions, area and competitors.
Reports go out with your agency’s brand, ready to send. One more service to offer, with the data to back it up.
Customers abroad? Esisti.ai also asks the questions in their language and from their city, because that’s where they look for you: people travelling from another country usually book their hotel from home, before they leave.
How Esisti.ai works
We put AI to the test, so you don’t have to
A team of AI agents asks your customers’ questions, analyses the answers and turns them into concrete actions. All you have to do is review the results.
Describe your business in a few minutes. Based on your sector and area, Esisti.ai writes the questions your customers actually ask AI, in their own words and languages, each set in the city it’s asked from. Every question goes through automatic quality checks, and you can edit it or add your own at any time.
What you learn
See who AI recommends, why, and where you stand
We analyse every answer in depth: which competitors appear instead of you, which sources are cited most and how you can gain visibility. We also repeat the questions regularly, so you can see how the answers change over time.
Hotel Villa Lariana
Bellagio · Lake Como
- ChatGPT
- Gemini
- Perplexity
- Claude
50%
of the answers name the hotel
#3
among the recommended properties
+25
points in 8 weeks
Where the hotel appears, question by question
Present in 10 of 20 answersITHotel sul lago di Como con vista lago e parcheggio
ChatGPT: PresentGemini: PresentPerplexity: PresentClaude: Present4/4ENBoutique hotel in Bellagio with lake view
ChatGPT: PresentGemini: AbsentPerplexity: PresentClaude: Absent3/4ITHotel romantico sul lago di Como per un weekend di coppia
ChatGPT: AbsentGemini: PresentPerplexity: AbsentClaude: Absent2/4ENFamily-friendly hotel on Lake Como near the ferry
ChatGPT: PresentGemini: AbsentPerplexity: AbsentClaude: Present2/4ITDove dormire a Bellagio con ristorante in hotel
ChatGPT: AbsentGemini: AbsentPerplexity: PresentClaude: Absent1/4
| Questions | ChatGPT | Gemini | Perplexity | Claude | Frequency |
|---|---|---|---|---|---|
| ITHotel sul lago di Como con vista lago e parcheggio | Present | Present | Present | Present | 4/4 |
| ENBoutique hotel in Bellagio with lake view | Present | Absent | Present | Absent | 3/4 |
| ITHotel romantico sul lago di Como per un weekend di coppia | Absent | Present | Absent | Absent | 2/4 |
| ENFamily-friendly hotel on Lake Como near the ferry | Present | Absent | Absent | Present | 2/4 |
| ITDove dormire a Bellagio con ristorante in hotel | Absent | Absent | Present | Absent | 1/4 |
Present in the answer Absent from the answerFrequency: how many times the property appears, in the last 4 answers.
Who gets recommended for your questions
- 1
Grand Hotel Villa Aurelia
15 of 20
- 2
Hotel Belvedere del Lago
12 of 20
- 3
Hotel Villa Lariana
10 of 20
- 4
Albergo Riva Fiorita
7 of 20
- 5
Relais Punta Verde
5 of 20
Number of answers in which each property appears, in the latest round of checks.
Presence in answers, last 8 weeks
50%+25 points in 8 weeksWeek-to-week variation is normal: what matters is the trend, not a single point.
Sources cited in the answers
- Present
Booking.com
17 citations
- Present
Tripadvisor
13 citations
- To update
Google Maps
11 citations
- Missing
TheFork
8 citations
- To verify
Expedia
6 citations
- Present
Hotel website
5 citations
To fix
Google Maps
Opening hours and phone differ from the website.
TheFork
The hotel restaurant has no listing.
Expedia
Listing found under a different name.
Recommended actions, by priority
- 1High priority
The hotel restaurant has no listing on TheFork, one of the most cited sources. Create it with menu, hours and booking
Show detailsHide details
How to proceed
- Open the restaurant listing with the same name, address and phone as the website and Google Maps.
- Upload the current menu and state whether the restaurant is open to non-guests: it is one of the details the monitored questions ask for.
- 2High priority
On Google Maps the hours and phone differ from the website. Align the information
Show detailsHide details
How to proceed
- Pick one version of hours, phone and address and use it on the website, Google Maps and portals.
- Add Hotel structured data with name, address, geo, telephone and url consistent with the other sources.
- 3Medium priority
Questions about parking find no answer on the website. Add a clear section
Show detailsHide details
How to proceed
- Suggested structure for a “Parking and arrival” page: availability, cost, number of spaces, access from the lakefront and the ferry pier.
- Repeat the same information in the FAQ and in structured data as amenityFeature.
- 4Medium priority
On Expedia the property appears under a different name. Align it with the name used elsewhere
Show detailsHide details
How to proceed
- Request the name correction from the portal console, using the exact form shown on the website.
- Check that photos and description also match the current ones.
For agencies
A new service for your marketing agency
A simple, clear dashboard for every client and their business
Manage several businesses at once, compare results with clear and useful data, and turn Esisti.ai’s guidance into a work plan for your team. Download detailed reports with your agency’s branding, ready to hand to the client.
Agency workspace
4 clients · 200 monitored questions · 14 open actions
Studio Valmori & Associati
Accountancy firm · Bologna
Last check: Today
- Presence
- 62%
- Trend
- Growing+22 pt
- Questions
- 50 1 language
- Open actions
- 3
- Top competitor
- Studio Ferri Tributaristi
Hotel Villa Lariana
Hotel · Lake Como
Last check: Yesterday
- Presence
- 47%
- Trend
- Stable0 pt
- Questions
- 50 2 languages
- Open actions
- 4
- Top competitor
- Grand Hotel Villa Aurelia
Meccanica Ardenti
CNC machining · Veneto
Last check: Today
- Presence
- 71%
- Trend
- Growing+11 pt
- Questions
- 50 2 languages
- Open actions
- 2
- Top competitor
- Officine Riva Precision
Clinica Dentale Aurora
Dental clinic · Turin
Last check: 2 days ago
- Presence
- 38%
- Trend
- Declining-9 pt
- Questions
- 50 1 language
- Open actions
- 5
- Top competitor
- Centro Odontoiatrico Sereno
Planned features
More clients, one workspace
All client profiles in a single workspace, with separate access for the team.
Aggregated view
Presence, trends and open actions for all clients on one screen.
Branded reports
Detailed PDFs with the agency’s branding, ready to send to the client.
Actions with evidence
Every recommendation shows the answer, the source and the competitor it comes from: easy to explain to the client.
From guidance to tasks
Suggested actions become tasks you can assign to your team.
API and integrations
Bring Esisti.ai’s data into your reporting tools.
Your service
Sell a service, not a tool
Your client only sees you: reports with your brand, and data read by whoever manages the account. You set the price list.
Plans
Plans and pricing
Two plans for a single business, three tiers for anyone managing several profiles. All in several languages, with competitors, sources and recommended actions. Change plan whenever you want.
For a single business
Presence
To start seeing whether the AIs recommend you.
€29/month
Request early access- 1 profile, 15 questions, in several languages
- ChatGPT and Gemini: together over 80% of usage
- Check every two weeks
- Who gets recommended instead of you
- 3 recommended actions a month
- Monthly report
Complete
RecommendedThe full measure, every week, with what to do.
€99/month
Request early access- 1 profile, 50 questions, in several languages and cities
- ChatGPT, Gemini, Perplexity and Claude
- Weekly check
- Competitors and source map
- Full actions with ready-to-use material
- Alerts when something changes
- 1 on-demand check a month
- Monthly report
In every plan
Monthly or yearly
The monthly plan has no lock-in: cancel whenever you want. The yearly plan costs less. Move up or down a plan at any time.
Live in ten minutes
Describe the business, approve the proposed questions and the first check starts right away.
Dedicated support
A contact person helps you read the data and put the recommended actions into practice.
For agencies
The Complete plan, for each of your clients
50 questions, all engines, weekly check, actions and reports: the same as the Complete plan, for each of your clients. You only choose how many.
Agency Start
3 clients
€199/month
Let’s talk about your agency- €66 per client€61 per client
- Complete plan for every client
Agency
5 clients
€290/month
Let’s talk about your agency- €58 per client€53 per client
- Complete plan for every client
Agency Plus
10 clients
€549/month
Let’s talk about your agency- €55 per client€50 per client
- Complete plan for every client
More than 10 clients to manage?
Decreasing price per client, one invoice and team onboarding. Write to us and we will prepare an offer.
Every agency plan includes
Dashboard with all your clients
Reports with your agency’s branding
Read-only access for your clients
One onboarding and training session
Frequently asked questions
Answers to the most common questions
- What does Esisti.ai measure?
- How often your business appears in the answers to a set of monitored questions: who gets recommended, which competitors, which sources are cited and how all of it changes over time.
- What is GEO?
- It stands for Generative Engine Optimization: the work of making your business visible in the answers of ChatGPT, Gemini, Perplexity and Claude. Like SEO for search engines, but for AI-generated answers. Esisti.ai gives you the data to do it well: what AI says, who it recommends and why.
- Are the answers the same as the ones I see in the ChatGPT app?
- They are the answers of the same models, queried through the official APIs of OpenAI, Google, Perplexity and Anthropic with web search on and the user’s location simulated (for example “someone in Como”). The app a consumer uses may differ in details such as conversation memory or the model version of the day, so a single answer can change. That is why Esisti.ai repeats the same questions over time and shows the trend, not the single result.
- Where are the questions asked from?
- Every question is asked with the asker’s location: the city it names, the main city of the area it mentions, or the city a foreign tourist starts from. The place is decided once, when the question is created, so results stay comparable over time. For brands and e-commerce that sell everywhere, questions start from the country.
- Does AI calculate the numbers?
- No. AI models read the answers and write the explanations; presence, position and scores come from fixed formulas, the same for everyone. Every number is the average of the last four checks and carries its margin of error.
- Does it measure how many people search for my business on ChatGPT?
- No. It analyses answers to questions selected for your business. It does not access users’ private conversations and does not measure their search volume.
- What data do you send to the AI models?
- The questions and the public details of businesses, such as name, address and phone: what is already online. No personal data about your customers.
- Does Esisti.ai make the changes for me?
- No, it does not touch your website or your listings. But it does more than point things out: for every action you get ready-to-use material, such as structured data already written for your site, the corrections to make on Google and on portals, the sources to be on. You or your agency make the changes, and Esisti.ai tracks month after month how your visibility changes.
- What changes from the second month on?
- The first report is the starting point. From then on you see the trend, you get an alert when something changes (a new competitor, a source that no longer cites you, a wrong detail) and for every action taken you see whether your presence went up. AI answers change even if you do nothing: stopping the checks means going back to not knowing.
- How is it different from international tools?
- Three things. The questions come ready-made per sector, in the language and for the market you serve. The source map is built on what AIs actually cite in that market: portals, directories, registers. Actions are verified and tracked month after month, not generic advice. And everything is designed for people who manage many clients at once.
- Does it guarantee the AIs will recommend me?
- No. Answers depend on the AI systems and can change. Esisti.ai tells you where you stand, what to do, and tracks the results month after month.
- Do I need to know SEO?
- No. Results and actions are explained in plain language. Technical details are there for whoever has to implement them.
- Is it useful if I work nationwide?
- Yes. Questions are built around the market you serve, which can be local, national or tied to international customers.
- Which AI systems are planned?
- ChatGPT, Gemini, Perplexity and Claude. Google AI Overviews and AI Mode have no official access and are planned for a later phase. Coverage and frequency depend on the plan.
- How does it pay off for an agency?
- Agency plans start at €199 per month for 3 clients (€66 per client) and go down to €55 with 10 clients; above 10, custom pricing. Every client gets the whole Complete plan. You include it in your package at the price you set: the direct price always stays above what you pay, and a client you bring stays yours. Reports carry your brand.
- Can I use it for several clients or locations?
- Yes. For several sites or businesses of the same company: Complete at €99 for the first and €69 for each additional one. For agencies: plans for 3, 5 and 10 clients, with an aggregated view and reports with your brand. Above 10, contact us.
Early access
If AI can’t find you, you don’t exist
Esisti.ai shows businesses what they can’t see: how AI talks about them. Request early access.